Twitter Feeling The Heat From Messaging Apps - No 140 Character Limit For Direct Messages

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Twitter is all set to remove the 140 character limit on the Direct Messages option. The changes will begin next month onward.

However, the public tweeting limit remains the same;140 characters.

Looks like the company is in stiff competition with direct message applications and hence is all set to dive deeper into this segment. As of now there are a number of options in popular messaging apps and the company aims to bring in some unique features so create a loyal customer base.

This latest change is one of several made to the private messaging element of the app in recent months, and looks set to help Twitter compete more effectively with the myriad of popular messaging apps already on the market.

Earlier this year, the San Francisco-based company announced support for group messaging up to 20 users, while more recently it allowed users to opt in to receiving DMs from any other Twitter user. Before that, DMs could only be sent between two people who already followed each other.

Twitter's decision to ditch the limit for DMs makes sense, though some may wonder why it wasn't done earlier.

Customer service agents, for example, will find the change useful, as they'll now be able to engage more freely and naturally when contacting a user about a particular issue, and no longer have to knock out a detailed response across several messages.

"We've done a lot to improve Direct Messages over the past year and have much more exciting work on the horizon," Twitter's Sachin Agarwal said in the message to developers.